TBWA\RAAD Middle East Appoints new CCO
Walid Kanaan, Chief Creative Officer (CCO) at Impact BBDO across the Levant and KSA has resigned from his post, "looking for new perspectives and challenges". After 18 years at the agency, Kanaan, one of the MENA region's most decorative creative forces joins TBWA\RAAD as its Chief Creative Officer. Effective September 1, he will be based principally in Beirut, Lebanon, and Dubai, UAE and will provide dynamic new leadership to TBWA\RAAD’S dedicated network of creative resources across its regional offices in UAE, KSA and Qatar. Reda Raad, CEO of TBWA\RAAD Middle East says this "key appointment is part of the agency’s larger transformation and the global revitalisation of the 'Disruption' mission." With more than 22 years of advertising experience in the MENA region, Kanaan has established his creative leadership credentials working with blue chip clients in all key markets across the region in addition to a trophy cabinet loaded with prestigious local and regional awards.