Aiisha’s Colors: Love, Beauty and the Love of Beauty
How would you describe the evolution of your blog?
As the news and activities in my life increased, my blog's content and status organically went up along the way. I think that the best way for anything to grow is to do it slowly and step by step.
How did you first decide to launch?
As a fashion designer, I was happy with the press and coverage I was receiving but I always felt that there are many more sides to me and to my story that a press interview can't reveal. So I decided to make my own voice heard and started writing about my journey as a designer, shedding light on my new collections, my brand collaborations and the celebrities who wear my clothes. I was focusing primarily on my fashion career and almost never mentioned any other products that I was informed about via press releases. After a while, I began to encourage brands to personalise their requests in order for me to relate to their services and through my personal experience. This motivated me to become more active and writen more.At the end of the day, my blog is about my love for everything beatiful and if you know me well, you'll know that I see beauty everywhere.
What makes your content unique in your opinion?
When I first became a guest blogger on www. Anazahra.com, the editor-in-chief back then Zoya Sakr told me that my writing style is special and will appeal to people. I think I can be very expressive and personal in a way that inspires people and relates to them. Besides sharing my latest fashion news and collaborations, I write about things I love which means you are unlikely to find a negative review on my blog. I like my blog to focus on products that I have personally tried and admired. It’s not the kind of blog that will review a product to criticise it. If I don't like something, I simply won't write about it.
What motivates you to keep going with your blogging after all this time?
I love sharing my story since my ultimate products through my personal experience. aim is to inspire people and empower women specifically to follow their dreams and never give up. When you're true to yourself and your intention is pure, nothing can stop you. Through her blog, Ramadan hopes to inspire millions of people into becoming the best version of themselves. “As a designer, I will continue to endorse the incredible brands I believe in. As a woman and a mother, I'm evolving into the woman I always wanted to be,” she told Arabad.
‘Aiisha’s Colors’ is an online platform where Aiisha Ramadan, an award-winning Lebanese fashion designer based in Dubai, shares her thoughts about everything beautiful she sees.