‘Best Use of Innovative Technology’ Goes to….
Bank Audi’s Gift Card Vending Machine won the “Best Use of Innovative Technology” award at the annual Mastercard Innovation Forum, which recently took place in Kuala Lumpur.
The event highlighted the best examples of industry leaders who continuously demonstrate an understanding of consumer needs, deliver highly impactful payment solutions, and ultimately drive business results though innovation.
The Gift Card Vending Machine from Bank Audi, which was executed by Cleartag and Innovo, and is the first of its kind in the region, was developed to provide a quick and convenient solution for customers to personalise and instantly issue a prepaid gift card for any occasion (congrats, birthdays, weddings, newborns, Mother’s Day, Christmas, etc.). All they have to do is to choose the background and image they would like to feature on the card, write a special message, and print it on the spot, all within a couple of minutes.
Randa Bdeir, Head of e-payment Solutions and Card Services at Bank Audi, stated on this occasion: “We take pride in our efforts to bring to Lebanon the latest technologies and the most innovative products and services. We are honoured to be the only bank to win this prize today.”