CUL­TURE

ArabAd - - TRENDS -

As tech­nol­ogy, in par­tic­u­lar, be­comes more em­bed­ded in our lives, brand cre­ators, in­no­va­tors and con­sumers are start­ing to ques­tion their re­la­tion­ship with new apps and devices. The suc­cess­ful ones, in the cur­rent flooded land­scape, will be those who un­der­stand hu­man be­hav­iour and emo­tion.

Land’s End by Mon­u­ment Val­ley, 2015

Su­per app by Biz Stone and Ben Finkel

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