St. Thomas

ArabAd - - CAMPAIGN -

When in doubt, use a na­tional mon­u­ment to il­lus­trate the point, or so seems to be the logic used, which di­rectly taps into the pa­tri­otic vein. Though this brand saluted the Le­banese Olympic team, a com­mend­able move by all means, the over­all ef­fect came a lit­tle too late and was not stim­u­lat­ing enough ei­ther. Spe­cially that that the ads are in the same vein of Arak Brun, re­cent re­launch cam­paign, yet left out the cool funky retro im­ages used.

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