In­sta­gram Sto­ries:

ArabAd - - SOCIAL SPHERE -

On Au­gust 2, In­sta­gram un­veiled In­sta­gram Sto­ries, a new fea­ture that al­lows users to post Snapchat-like sto­ries that do not ap­pear per­ma­nently on their pro­file but are rather pre­sented in the form of a slideshow that only lasts for 24 hours. Sto­ries posted by your friends would then show up at the top of your feed and you can tap on their pro­file pic­ture in or­der to view their story. “With In­sta­gram Sto­ries, you don’t have to worry about over­post­ing. In­stead, you can share as much as you want through­out the day - with as much cre­ativ­ity as you want. You can bring your story to life in new ways with text and draw­ing tools,” the of­fi­cial In­sta­gram blog reads. The new fea­ture even­tu­ally took the In­ter­net by storm, un­leash­ing a heated In­sta­gram vs. Snapchat de­bate among social me­dia users and mak­ing global head­lines for days af­ter its an­nounce­ment.

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