es­tab­lished

ArabAd - - PROFILES | MBU -

The global agency was orig­i­nally founded in Lon­don in 1990. In the Mid­dle East, the agency first opened in Dubai in 2006, fol­lowed by Abu Dhabi in 2008, Riyadh in 2010 and, most re­cently, Beirut in 2017.

HQ: PHD’S global head­quar­ters are in Lon­don, UK and its MENA head­quar­ters are in Dubai, UAE. Ser­vices: Me­dia Plan­ning & Buy­ing, Strate­gic Plan­ning, Com­mu­ni­ca­tions Plan­ning, Data & An­a­lyt­ics, Econo­met­ric Mod­el­ling, Branded Con­tent, Cre­ative Con­tent and Ex­pe­ri­ences, Branded En­ter­tain­ment, Con­tent Mar­ket­ing, Dig­i­tal Mar­ket­ing, Search Mar­ket­ing, So­cial Mar­ket­ing, Video Neu­tral Plan­ning, and Trad­ing Desk Staff: PHD has over 4,000 em­ploy­ees world­wide, about 160 in the MENA re­gion and 10 in Le­banon Of­fices/coun­tries: Over 80 of­fices world­wide Net­work Agen­cies: OMD, Hearts & Science, Res­o­lu­tion, An­nalect, OMG Pro­gram­matic Af­fil­i­a­tions: PHD World­wide Or­gan­i­sa­tions: IAA, IAB GCC An­nual Billings/rev­enues for 2016 (Le­banon/ Net­work): Mid­dle East $912.9 mil­lion

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