Redefining personal rituals
As individuals, we are often inclined to think of ourselves as unique and exclusive. Yet, from a broader perspective, we share common behaviors that many label as, rituals. From that morning cup of coffee, to that afternoon nap or late night social media browsing, our rituals can only be realized through products that have evolved over the years and altered our lifestyles allowing us to catch up with a fast-changing world. Driven by fashion, trends, ever-changing tastes, social revolutions and more, many of these products used in our everyday lives are gradually changing.
The ascent of new and different trends is drastically changing many of our work and societal patterns. For example, the feeling of being notified of your salary through an online banking app can be largely comparable to that satisfying feeling of holding your paycheck or feeling the crispiness of a cheque, freshly torn from a checkbook. Another similarity is the urge of clinging on to a stack of newly printed cash. Undeniably, money has gone a long way from the traditional model of barter to an online technical method championed by crypto currencies.
With consumerism and daily human consumption on the rise, comes the convenience of our smartphone cameras, a device that has allowed us to freeze moments in time, and create countless timelines and virtual souvenirs. Similarly, in the old days, cameras were the one device available to us to capture our memorable moments and therefore, highly desired. The issue that came between cameras and photographers was their bulky and heavy nature. Photographs represent much more than a simple memory or snapshot of past events, but rather provide a channel that best speaks to our most generous of human characteristics – the urge to spread what we find fascinating with others, through the share-ability function, provided by smartphone cameras.
Such lifestyle shifts have surely impacted many parts of our daily lives. This also extends to smoking. Here, the heat-not-burn technique of consuming nicotine has made it possible for adult smokers to experience tobacco far from burning it, which scientific studies and research so far are pointing towards its being a better choice for those smokers who do not want to quit smoking. The burden of huddling around to successfully light a cigarette on a windy afternoon is long gone with the advent of sophisticated [tobacco heating] technologies, conceptualized through science and innovation, and which do not require fire given the absence of the combustion factor. – This is the example of Philip Morris International’s IQOS device, which heats tobacco instead of burning it.
It is evident that everyday products will continue to evolve and will eventually transform into upgraded versions of themselves, therefore altering the lifestyles and daily rituals of their users.
Driven by fashion, trends, ever-changing tastes, social revolutions and more, many of the products used in our everyday lives are gradually changing.