$25m

Bloomberg Businessweek (Europe) - - COMPANIES/INDUSTRIES -

per sea­son to put a car on the track in Nas­car. Not even the best teams earn that much in prize money. Shown are 21 cars from this year’s Day­tona 500 and their to­tal Sprint Cup win­nings in 2015.

Nas­car’s new char­ter plan should help teams get more from spon­sors.

Top 2015 earner

$9.7m Joey Logano

$6.8m Dale Earn­hardt Jr.

$5.7m Jamie McMur­ray

$11.7m Kevin Har­vick

$5.1m Kyle Lar­son

$1.7m Ryan Blaney

$6.8m Martin Truex Jr.

$7.5m Denny Ham­lin

$710k Ty Dil­lon

$5.8m David Ra­gan

$3.3m Lan­don Cas­sill

$4.1m Dan­ica Pa­trick

$4.9m Kasey Kahne

$4.6m Casey Mears

$4.6m Paul Me­nard

$7.5m Brad Ke­selowski

$5.8m Kurt Busch

$5.6m Greg Bif­fle

$6.8m Matt Kenseth

$8.4m Kyle Busch

$8.2m Jimmie John­son

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