WHY IS IT ACTUALLY UNCOOL TO LIKE MAINSTREAM MUSIC?
A good taste in music indispensably contributes to building your persona. By good I mean a unique and personal sphere of interest, not liking whatever song that hits Top 40 on Billboard. Speaking of Billboard, remember Bieber’s Baby that charted top 10 in 2010 and became a global teenanthem? Now it’d be quite embarrassing to have the song on our phone. Mainstream music refers to songs that become extremely popular for a week, month or year and then they’re gone. There are debates surrounding why pop-songs are mainstream not others, and whether personal charm is absent in today’s money-clad songs. For one, pop-songs are popular because they’re written to be popular, so individual aestheticism is inherently less in these compositions. Two, musicians today care more about what they wear to the Red Carpet, how many mansions they own, which island they rented for a party, who they’re dating etc. Subsequently music is losing its true beauty. A lot of people blindly like whatever song that plays the most on T.V and radio. In Bhutan, it’d be T.V and the Internet. I think a majority of Bhutanese watch the Indian English music channel 9XO. Teenagers might be apprehensive about listening to non-mainstream music because they’re afraid their peer group might think they’re weird and uncool. But today rebelling against popular culture is kind of the new cool! This implies that conformists who are too scared to explore other music genres listen to mainstream music and sing along to values that neither belong to them nor do they support. Most mainstream songs are written by professional song-writers and sung by overrated singers, resulting in lack of personal and emotional dimensions. These songs hardly convey messages that the singers want the world to hear. The common themes of pop-songs are sex, money, physical attraction, relationship, jealousy and hatred. Even the choruses, beats and rhythms are homogenized; they’re raucous and noisy. That said, it doesn’t necessarily mean all the mainstream songs are bad. It really depends on an individual’s choice and interest. It only becomes sad and uncool when you like pop-songs because everyone else likes them too. For instance there are people who have or have never watched a single episode of Game of Thrones, or played Pokemon Go and Clash of Clans. That’s totally okay. The reasons should be personal, not sightless conforming.