Zim­babwe Min­is­ter bat­tles Tourism job

East African Business Week - - FRONT PAGE - BY PAUL TENTENA

KAMPALA, UGANDA- Ms. Anas­tan­cia Ndhlovu, the Deputy Min­is­ter of Tourism and the Hos­pi­tal­ity In­dus­try of Zim­babwe was in Kampala re­cently to try and gar­ner sup­port for her boss Prof. Wal­ter Mzembi who for­mally an­nounced his bid to vie for the top post at the United Nations tourism body. Mzembi, who is gun­ning for the post of sec­re­tary-gen­eral of the UN World Tourism Or­gan­i­sa­tion (UNWTO), launched his bid in Madrid, Spain, on the side­lines of the In­ter­na­tional Tourism Fair (FITUR) that con­cluded on Jan­uary 22. He was en­dorsed by the African Union (AU) and chairs the UNWTO Re­gional Com­mis­sion for Africa af­ter he won a se­cured a sec­ond term in the post. Ndhlovu was in Kampala to at­tend The Pearl of Africa Tourism Expo (POATE 2017) that ended at the Kampala Sher­a­ton Ho­tel Gar­dens (Ju­bilee Gar­dens) with over 200 tourism, tour and travel; and ed­u­ca­tion busi­nesses from Uganda, East Africa and in­ter­na­tional par­tic­i­pat­ing. The three-day tourism expo at­tracted many re­gional and con­ti­nen­tal tourism boards and min­is­ters who were in Uganda for busi­ness. Over 80 in­ter­na­tional hosted buy­ers and me­dia play­ers de­scended on Uganda for POATE 2017. Hosted buy­ers are busi­ness lead­ers who sell tourism pack­ages in their re­spec­tive coun­tries. The hosted buy­ers trav­eled around Uganda’s tourism at­trac­tions from Kampala to Kidepo Val­ley Na­tional Park, Murchi­son Falls Na­tional Park, Bwindi and Mgahinga Na­tional Parks, Kibale For­est Na­tional Park, the Source of the Nile, River Nile rapids other star at­trac­tions. POATE, in its third edi­tion, is an an­nual event in Uganda, or­ga­nized by Uganda Tourism Board (UTB) to bring to­gether all tourism stake­hold­ers and other ser­vice providers from both the East African re­gion and in- ter­na­tional com­mu­nity. The Cli­max of POATE was the Tourism Ex­cel­lence Awards, where lead­ing tourism play­ers and fa­cil­i­ties were rec­og­nized for their per­for­mance. Un­der the theme “Tourism is Ev­ery­body’s Busi­ness”, POATE is aimed at rais­ing the pro­file of Uganda as a pre­ferred des­ti­na­tion, both do- mes­ti­cally and re­gion­ally. Mzembi’s can­di­da­ture was en­dorsed by the AU dur­ing last year’s heads of States and gov­ern­ment meet­ing in Ki­gali, Rwanda.he will now have to con­tend with an un­likely op­po­nent, Morocco’s Tourism Min­is­ter Lah­cen Had­dad, who also ex­pressed in­ter­est in the top post and other can­di­dates, who are yet to an­nounce their bids. Morocco was re­cently re-in­te­grated as a mem­ber of the Au.elec­tions for the post will be held in Chengdu, China, in the lat­ter part of the year. Mzembi is cred­ited with bring­ing the UNTWO Gen­eral Assem­bly to Africa. In 2013, Zim­babwe and Zam­bia co-hosted the UNWTO Gen­eral Assem­bly meet­ing in Vic­to­ria Falls and Liv­ing­stone.

Un­der the theme “Tourism is Ev­ery­body’s Busi­ness”, POATE is aimed at rais­ing the pro­file of Uganda as a pre­ferred des­ti­na­tion, both do­mes­ti­cally and re­gion­ally.

Ms. Anas­tan­cia Ndhlovu, the Deputy Min­is­ter of Tourism and the Hos­pi­tal­ity In­dus­try of Zim­babwe

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