Search en­gine at­tracts Sil­i­con Val­ley cash

Southeast Asia Globe - - Next -

The Sil­i­con Val­ley-based ven­ture cap­i­tal firm 500 Star­tups has an­nounced its first flurry into the Myan­mar mar­ket. The firm has in­vested an undis­closed amount in Bin­dez, a search en­gine that is rapidly gain­ing trac­tion as a lo­cal ri­val to Google.

Bin­dez, short for Burmese In­dex, be­gan life as a search en­gine that al­lowed users to ex­plore the com­plex­i­ties of the Myan­mar lan­guage, be­fore de­vel­op­ing two facets called Bin­dez Insights and Bin­dez Tha Din.

The Insights prod­uct is a mon­i­tor­ing tool that uses so­cial me­dia to an­a­lyse Myan­mar mar­ket trends, while the re­cently de­vel­oped An­droid app Tha Din al­lows users to search and en­gage with news in the Myan­mar lan­guage. Grow­ing the app's 20,000 monthly ac­tive users re­mains the pri­or­ity for the com­pany.

“We'll lever­age tech, prod­uct and trends for rev­enue mod­els soon,” CEO Rahul Ba­tra told the web­site Tech in Asia. 500 Star­tups is hope­ful that Bin­dez may be able to take on the so­cial me­dia giant of Face­book by of­fer­ing a lo­cally de­vel­oped way of pro­vid­ing real-time in­for­ma­tion.

The Tha Din app from Bin­dez of­fers a fully Myan­mar news ex­pe­ri­ence

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