Mark­ing 25 years

Wolfville Farm­ers’ Mar­ket sea­son ex­pands to cel­e­brate a mile­stone an­niver­sary

Annapolis Valley Register - - COMMUNITY - BY WENDY EL­LIOTT ,*/(4$06/5:/&84 $" 80-'7*--&

The Wolfville Farm­ers’ Mar­ket has reached a mile­stone an­niver­sary.

“We are feel­ing the sig­nif­i­cance of hav­ing reached our 25th an­niver­sary year this 2017,” says man­ager Kelly Marie Red­cliffe.

On May 20, the out­door mar­ket set up shop, with some out­door ven­dors and stage re­turn­ing for the nice weather. It wasn’t that long ago, she said, when all of the mar­ket ven­dors spent eight months of the year out­doors.

“We started with three ven­dors in the park­ing lot of the Ro­bie Tufts in 1992,” she said. “We are hon­oured to have seen steady growth over the years thanks to so many pas­sion­ate and in­spir­ing peo­ple and or­ga­ni­za­tions within a ded­i­cated and pos­i­tive com­mu­nity.”

Over the next year, Red­cliffe says, there are plans to share sto­ries of thanks that fo­cus on some of the peo­ple, or­ga­ni­za­tions and mo­ments that helped the mar­ket grow over the years.

Look­ing ahead

While the mar­ket is cel­e­brat­ing its past, “it is the fu­ture that ex­cites us. We can­not help but con­tinue to blaze a trail for­ward.”

There are a num­ber of new projects planned this year, in­clud­ing the launch of WFM2GO, a new on­line store and weekly de­liv­ery ser­vice start­ing in July with over 10 ven­dors. Com­mu­nity Hubs will be set up in Can­ning and Ber­wick, or peo­ple can pick up their or­ders at the mar­ket it­self.

“The web­site for this project is be­ing built as we speak and will be ready for view­ing within a month,” Red­cliffe said.

The mar­ket has de­cided that its 25th an­niver­sary project will be to start the process of rais­ing an en­dow­ment of $100,000 in sup­port of the Mar­ket Food Bucks Project. This ef­fort pro­vides ‘mar­ket money’ to help 20 low in­come fam­i­lies par­tic­i­pate in the mar­ket as con­sumers for 10 weeks each year.

“Par­tic­i­pants get con­nected to their lo­cal com­mu­nity, meet farm­ers, and get to choose fresh lo­cal in­gre­di­ents. We will be work­ing with the Ro­tary Club of Wolfville as well as other com­mu­nity part­ners on this project,” she said, adding that there is also a plan to work with in­ter­ested wealth man­agers to help find in­vestors look­ing to sup­port a project like this through their investment port­fo­lio or wills.

To help com­mem­o­rate this year, Laura Mac­don­ald of the ECMA award-win­ning Deep Hollow Print, will be cre­at­ing a lim­ited edi­tion print and a spe­cial com­mem­o­ra­tive poster and card, which Red­cliffe says will be sold at the in­for­ma­tion booth this sum­mer.

But it’s not just our an­niver­sary year, she adds.

“It is just an­other year too, with all the usual stead­fast good­ness,” she said. The Wed­nes­day Com­mu­nity Mar­ket and Sup­per al­ready re­turned May 17.

There may be some phys­i­cal im­prove­ments com­ing to the build­ing this year as well, she said.

“This com­ing year, the Wolfville Farm­ers’ Mar­ket is hop­ing to con­tinue with in­fras­truc­ture im­prove­ments that could in­clude a new roof, so­lar pan­els and heat pumps, de­pend­ing on how suc­cess­ful we are with grants.”

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