For The Kids
The many charities benefitting children are diverse, but they have one thing in common: they help give young ones back their childhood.
Such is the case with Variety—the
Children's Charity of BC. Its Variety Kids Can campaign builds on the organization's goal of stepping in where health care ends to help kids with special needs. Launched earlier this year, the campaign is geared to attract more funding toward Variety's core grant areas, with funds going towards mobility programs, specialized therapies, mental wellness, educational programs and bursaries for learning disabilities, plus lifesaving medical equipment and supplies. The campaign was kicked off by an initial $1 million donation by the Milan and Maureen Ilich Foundation, with the goal of $2.5 million raised.
Kristy Gill, executive director of Variety, says: “There are more and more children who have special needs with parents who don't have the finances to support them, and we need to step in.”
The problem becomes apparent when one learns that even simple devices such as hearing aids aren't covered by government care.
To fortify the services it provides, Variety is seeking to expand its Legacy Committee with as many as 10 volunteers from the legal, estate finance, and investment realms, to help educate potential donors about the organization's programs and ensure that their gifts have the most beneficial outcomes.
It should be noted that Variety's current initiatives augment a consistent history of making a difference to children in need: launched in B.C. in 1966, Variety has since 2010 distributed over