ADDISON LEE addisonlee.com
In operation since 1975, this private hire company has moved with the times by launching an app for real-time pick-ups. Addison Lee’s 4,800 central London cars all come with free WiFi and phone chargers, and are available in four types including eco-friendly hybrids and Mercedes E Class. There is no surge pricing. Airport trips can be booked in advance with the “pick me up later” function. You can also pay with cash and set up a business account. Loyal users can sign up to ClubLee for points and rewards.