HILTON IMPLEMENTS LOYALTY CHANGES
Hilton’s has revamped its Honors loyalty program, with the most important changes in points earning; members will earn points only – no more points-and-miles or points-and-points. Also, earning rates, including elite bonuses, will change: blue (non-elite) members will earn 10 points per $1 spent (vs. 15 currently); silver members will earn 12 points per $1 (vs. 16.5); gold members will earn 18 points per $1 (vs. 17.5), and diamond members will earn 20 points per $1 (the same as now).
The company is also adding perks for elite members, including rollover for elitequalifying nights, allowing Gold and Diamond elites to gift elite status to other members, and milestone bonuses for elite members (10,000 points for every 10 nights beginning after 40 nights).
To learn more visit hiltonhonors.com.