Beauty Buzz

When we trav­elled to France to learn about cos­met­ics gi­ant Guer­lain’s com­mit­ment to bees, we found a ven­er­a­ble bee-loved his­tory and a bloom­ing fu­ture.

Canadian Living - - Contents -

Learn more about a cos­met­ics gi­ant’s com­mit­ment to sav­ing bees

We all know just how im­por­tant the in­dus­tri­ous bee is to ecosys­tems all over the world and how the threats to its sur­vival are real. So when we hear about or­ga­ni­za­tions work­ing to pro­tect and fos­ter th­ese in­sects and their habi­tats, we think they de­serve a shout-out. One such com­pany is Guer­lain, the renowned French per­fume, cos­met­ics and skin-care brand, so when our editorial di­rec­tor, Erin Mclaugh­lin, was in­vited to France to see its ef­forts first­hand, she ea­gerly suited up and set off.

A must-see was Oues­sant Is­land (a UNESCO bio­sphere re­serve), just off the coast of Brit­tany, known for its unique black bee pop­u­la­tion. Be­cause of the is­land’s dis­tance from the main­land, the black bee colonies pol­li­nate only from the area’s in­cred­i­ble va­ri­ety of flora, which en­sures the best-qual­ity raw ma­te­ri­als, free from in­flu­ences such as over­farm­ing and pol­lu­tion. Through its com­mit­ment to sus­tain­able de­vel­op­ment with its part­ner, the Brit­tany Black Bee Con­ser­va­tory As­so­ci­a­tion, Guer­lain has ac­cess to the bees’ honey and royal jelly.

The re­sult is the rich, po­tent skin-care prod­ucts that visi­tors to Paris can ex­pe­ri­ence at the lux­u­ri­ous L’in­sti­tut Guer­lain on the Champs-elysées, as well as at home. And know­ing that your beauty buys are from brands that are also be­ing eco­log­i­cally re­spon­si­ble— well, how sweet is that?

Es­sen­tial at­tire for editorial di­rec­tor Erin Mclaugh­lin when she makes the ac­quain­tance of Oues­sant Is­land’s black bees.

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