We­bi­nar links me­dia im­ages and self-es­teem is­sues

Cape Breton Post - - SPORTS - BY LAUREN LA ROSE

of do­ing,” said Kestin. “In schools, me­dia lit­er­acy is re­ally im­por­tant.”

The Na­tional Eat­ing Dis­or­der In­for­ma­tion Cen­tre is en­cour­ag­ing the fash­ion and ad­ver­tis­ing in­dus­tries to make a com­mit­ment to show­case a more di­verse ar­ray of mod­els and body types in hopes of send­ing a more pos­i­tive mes­sage to young girls and women.

The on­line pledge (www.nedic.ca/pledge) ap­peals to fash­ion leaders and mar­keters “to in­spire girls and women with looks that are beau­ti­ful and at­tain­able by cast­ing re­spon­si­bly and re­touch­ing min­i­mally.”

The is­sue of how women are rep­re­sented in fash­ion and ad­ver­tis­ing has been a hot-but­ton is­sue in re­cent months.

Last year, Polo Ralph Lauren Corp. ac­knowl­edged that an im­age of one their for­mer mod­els had been dig­i­tally al­tered. The roundly crit­i­cized ad showed an ema­ci­ated de­pic­tion of Filippa Hamil­ton whose waist had been nar­rowed to ap­pear smaller than her head.

In Oc­to­ber, Ger­many’s most pop­u­lar women’s mag­a­zine an­nounced that it was ban­ning pro­fes­sional mod­els from its pages in favour of “real women.” An­dreas Le­bert, ed­i­tor-in-chief of Brigitte, said the move was a re­sponse to read­ers who were in­creas­ingly say­ing they were tired of see­ing the “pro­trud­ing bones” of mod­els who weigh far less than the av­er­age woman.

Newspapers in English

Newspapers from Canada

© PressReader. All rights reserved.