Sydney, N.S., meet Sydney, Australia
ECMAs to host Down Under connection
SYDNEY — G’day mate, and welcome to the East Coast Music Awards, Festival and Conference.
The East Coast Music Association on Monday announced the launch of “Sydney Meets Sydney,” an initiative to facilitate new business and touring/export opportunities for both Atlantic Canadian and Australian artists.
The program will feature several collaborations between the two Sydneys. While in Sydney, N.S., for the 2010 ECMAs March 4-7, Australian artists Dead Letter Chorus and Fergus Brown will team up with Canadian artists such as Carmen Townsend for collaborations during the international export buyer’s showcase. During the conference a panel discussion called Touring Down Under: Sydney Meets Sydney — A Case Study on Australia will take place on March 6 from 4:30-6 p.m. at the Membertou Trade and Convention Centre.
“ We are committed to developing a musical collaboration between Australia and Canada and we hope that this will mark the beginning of a longstanding relationship between our two markets,” said Su Hutchinson, executive director of the East Coast Music Association. “ Just as we strive to show the world the calibre of our East Coast artists, it is wonderful to bring these talented musicians from across the oceans and exemplify that, regardless of distance, music is a universal connector.”
The collaboration doesn’t end when the curtain closes on ECMA weekend. From June 1921, East Coast artists Townsend, Two Hours Traffic and others will travel to Sydney, Australia, for a song summit, featuring individual and collaborative performances, along with a Sydney Meets Sydney reception and case study.
“ The synergies that present themselves with the Sydney Meets Sydney partnership are undeniable,” said Sally Howland, director of APRA/Song Summit. “Sometimes, you stumble upon a relationship and a match that is so perfect, you’d think it had been created deliberately. Both the ECMA and Song Summit are innovative music conference/showcasing events that ensure the writers and creators are at its core. The timing for such a tailored cross-cultural collaboration is ripe and we are extremely pleased to have partnered with the ECMA in delivering this inaugural and unique initiative.”
East Coast music lovers in Sydney, Australia, can also watch the spectacular awards gala with Bell Aliant’s live webcast at www.bellaliant.net/ecma on Sunday, March 7 at 7 p.m.