Face­book makes it eas­ier to tweak what you see - or don’t - in your feed

Cape Breton Post - - CLASSIFIEDS/LIFESTYLES - BY BAR­BARA OR­TU­TAY NEW YORK

Face­book wants you to see more of what you want to see.

New tools will help you weed through the clut­ter of bor­ing, un­wanted in­for­ma­tion, of­ten from long-for­got­ten ac­quain­tances, and sur­face the gems from close friends and in­ter­est­ing pages.

You’ll now be able to choose the friends and pages you want to see on your news feed first each time you log on.

To do this, go to the friend’s pro­file. Click on the box that says “fol­low­ing” and se­lect “see first.”

Face­book’s com­puter soft­ware uses a wide range of in­for­ma­tion you pro­vide to de­cide what to show. This in­cludes what friends you in­ter­act with and how of­ten, or whether you tend to like photos, videos or text up­dates more.

In an­nounc­ing the new tools Thurs­day, Face­book ac­knowl­edged that its au­to­mated sys­tem isn’t per­fect, so it wants to give users a way to set their own pref­er­ences.

In ad­di­tion to se­lect­ing who or what page you will see first, you’ll still to be able to “un­fol­low” friends so you won’t see them at all. This op­tion has been avail­able be­fore to peo­ple who don’t want to take dras­tic step of un­friend­ing some­one but would rather not read about their lives.

For the rest, though, Face- book will con­tinue to use its soft­ware to choose what to show you. So un­less you want to see some­one’s posts all the time or not at all, you’re stuck with what you’ve got.

AP PHOTO

This prod­uct im­age pro­vided by Face­book shows the News Feed Pref­er­ences set­ting within the Face­book app for iPhone. Face­book wants to give users more con­trol to weed through the clut­ter of bor­ing, un­wanted in­for­ma­tion, of­ten from long-for­got­ten ac­quain­tances, on their news feed - and see more of what they want to see.

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