Should work and so­cial me­dia ever mix?

Elle (Canada) - - StoryBoard -

As @DKNYPR­girl, this Donna Karan comms exec was one of the first to mix busi­ness and so­cial me­dia... and found they go to­gether like Cara Delev­ingne and ba­con. But when it goes bad? The au­thor of new ca­reer-ad­vice tome Leave Your Mark brings her so­cial-me­dia savvy to a few sce­nar­ios that take more than 140 char­ac­ters to un­ravel.

Q My boss’ son, whom I’ve never met, has gone on an In­sta “lik­ing” spree of my pho­tos from a re­cent trip to the Do­mini­can Repub­lic... or at least the ones where I’m in a

bikini. Should I bring it up with my boss? “Do you like your job? If the an­swer is yes, make like Elsa and LET IT GO. Last time I checked, likes don’t hurt any­one. That said, if his ad­mi­ra­tion for you es­ca­lates to a place where you are re­ally un­com­fort­able, you could al­ways block him or make your ac­count pri­vate. Just re­mem­ber: Your boss will never pick you over his son.

Only fight the bat­tles you can win.”

Q A gen­tle­man I like just fol­lowed me on Twit­ter, and I fol­lowed him back. Now what? Did I men­tion he works in the next cu­bi­cle? “You didn’t men­tion it, but I’m a good guesser. A) Re­mem­ber that any­thing you say is PUBLIC. B) Even if you send DMs to each other, one of you will mess up and go public by ac­ci­dent. C) Fol­low­ing each other will give you in­sight into each other’s lives. You’ll feel closer with­out even hav­ing to have a con­ver­sa­tion on­line... then have one IRL.” n

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