PURPLE REIGN

Elle (Canada) - - Beauty - CHAR­LOTTE HERROLD

About a year ago, I de­cided to su­per­charge my sub­tle bal­ayage with a more dra­matic all-over blond. I fol­low L.A. colourist Johnny Ramirez on In­sta­gram and be­came ob­sessed with the Cal­i­for­nia-girl high­lights he cre­ated. Un­for­tu­nately those in­spo pix didn’t quite trans­late, and I ended up with brassy-blond ends and chem­i­cal dam­age to boot. (Yep, that month of side bangs was un­in­ten­tional.) After sev­eral months of re­pair­ing pro­tein masks, purple ton­ing sham­poos and fol­low-up dye jobs at sa­lons all over Toronto, I was ready to give up and go back to my nat­u­ral light-brown colour. “You won’t be happy,” my lat­est colourist told me bluntly, adding that I’d be back for high­lights within a week. He talked me through a cou­ple of back-to-blond op­tions be­fore sug­gest­ing that I “just go laven­der.” At first I laughed, but I soon re­con­sid­ered. I love be­ing cre­ative with clothes, but I’ve never been a huge risk taker—I don’t have any tat­toos, and when, as a teen, I got a sec­ond hole pierced in my ears, that felt re­bel­lious enough. Sud­denly, I wanted to know what it would feel like to be the girl with purple hair. And? I loved it. When it started to fade after a few washes, I felt sad and be­gan think­ing about all the other colours I want to try next: bub­ble-gum pink, ster­ling blue.... In the mean­time, the washed-out laven­der has toned my blond high­lights to that per­fect ashy shade I was chas­ing a year ago. Some­times you re­ally can’t lose by tak­ing a risk—if you have a good colourist.

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