Fam­ily sedan gets a makeover for SEMA

Toy­ota Camry trans­formed by NASCAR driv­ers

Metro Canada (Edmonton) - - Wheels - Jason siu

Toy­ota’s theme at the 2017 SEMA Show is the “Power of New,” high­light­ing two new ve­hi­cles in the au­tomaker’s lineup.

One of those two ve­hi­cles is the Toy­ota Camry, with the Ja­panese au­tomaker en­list­ing the help of star NASCAR driv­ers Martin Truex Jr., Kyle Busch, Denny Ham­lin, and Daniel Suarez. Each driver brought his own in­ter­pre­ta­tion of how to el­e­vate the Camry’s per­for­mance, in­ject­ing some much­needed ex­cite­ment to the pop­u­lar fam­ily sedan.

Not to be com­pletely out­done by the NASCAR driv­ers, tele­vi­sion an­a­lyst and Toy­ota SEMA MC Rut­ledge Wood teamed up with Real Time Au­to­mo­tive So­lu­tions for an ag­gres­sive wide­body Camry. Fin­ished in a cus­tom “Blur­ple” paint, Wood’s Camry sits closer to the ground thanks to a set of coilovers from Me­gan Rac­ing. Ro­ti­form 20-inch wheels fin­ished in Rose Gold adorn each corner, while Wil­wood brakes peek from be­hind.

Tak­ing a look at the Camry cus­tom­ized by 2015 NASCAR Xfin­ity Series Rookie of the Year Daniel Suarez, we get an el­e­gant yet sporty take on the sedan. The pearl white body is con­trasted by a black roof and A-pil­lars, while aero­dy­namic up­grades in­clude a front split­ter and rear wing. The 3.5-litre V6 en­gine gets a slight per­for­mance boost cour­tesy of an AEM cold air in­take and TRD ex­haust sys­tem. Ro­ti­form was also the wheel of choice for Suarez, who opted to use a Tein coilovers setup and StopTech brakes.

Up next is a road-go­ing ver­sion of Truex Jr.’s num­ber-78 Camry Cup Car. A dark shade of black adorns the ex­te­rior while all the chrome trim has been treated with cobalt Cer­akote. All sur­faces have also re­ceived a matte clear coat, giv­ing it a sin­is­ter look. Help­ing make it unique is a set of 20-inch Amer­i­can Rac­ing cus­tom wheels, de­signed to look like repli­cas of the wheels on Truex Jr.’s race car. The Camry also has a front split­ter and rear spoiler, Tein coilovers, and Stoptech brakes.

Then we have Kyle Busch’s Camry, fea­tur­ing a NASCARstyle front split­ter, alu­minum rear wing, and rear dif­fuser from Chuck G Fab­ri­ca­tion. The 3.5-L V6 ben­e­fits from an AEM cold air in­take and K&N air fil­ter, as well as a TRD ex­haust with Chuck G Fab­ri­ca­tion cus­tom tips.

Once again, Tein coilovers give the Camry a more ag­gres­sive stance while rolling on 20-inch Amer­i­can Rac­ing Kyle Busch-de­signed wheels.

Lastly is Denny Ham­lin’s Camry project, which can eas­ily be rec­og­nized by the bright red 20-inch Amer­i­can Rac­ing wheels. Again, Tein coilovers and StopTech brakes were used on the project, which fea­tures a wide­body con­ver­sion with three-inch fender flares on all four cor­ners.

Join­ing all the cus­tom­ized Camry sedans at SEMA is a dis­play that rep­re­sents all eight gen­er­a­tions of the Camry, from the very first model from 1983 to the all-new 2018 model.

All pho­tos hand­outs

Camry shows off a wide­body style in a cus­tom ‘blur­ple’ fin­ish at seMA show.

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