ARE YOU DRIVER ENOUGH TO HAN­DLE OUR CANA­DIAN WIN­TERS?

Metro Canada (Halifax) - - WORLD -

Win­ter is the great Cana­dian ad- ven­ture we all want to mas­ter, es­pe­cially when get­ting to and from our prized des­ti­na­tions. To help you per­form at your best and with con­trol re­gard­less of the chal­lenge, Bf­goodrich Tires launched the Win­ter T/A KSI tire. Ex­clu­sively avail­able in Canada start­ing this win­ter, its tech­nol­ogy and de­sign con­trib­ute to mak­ing the ev­ery­day Cana­dian win­ter drive not only bear­able but en­joy­able. Andrew Comrie-picard, Bf­good- rich Tires Am­bas­sador, un­der­stands that win­ter driv­ing is about hav­ing the right skills for the road and the right tools for ul­ti­mate per­for­mance. Here are a few ques­tions he rec­om­mends drivers ask them­selves to test their acu­men:

Do you brake while turn­ing? “One of the most com­mon mis­takes a win­ter driver can make is to ap­ply the brakes when chang­ing di­rec­tion,” says Comrie-picard. “The best way to slow down and main­tain con­trol of your ve­hi­cle is to brake while mov­ing in a straight line. Re­lease the brake while initi- at­ing a turn, and sim­i­larly, wait un­til you’ve com­pleted the turn to ap­ply the throt­tle.”

Do you stay alert and look ahead? Be­ing aware of your sur­round­ings is im­per­a­tive when driv­ing. Tak­ing ad­van­tage of your pe­riph­eral vi­sion will help op­ti­mize your abil­ity to man­age vary­ing road con­di­tions. By look­ing as far ahead as pos­si­ble, you’ll be bet­ter equipped to avoid ob­sta­cles, steer steady and avoid sud­den move­ments that can cost you con­trol.

Do you have a per­for­mance-ori­ented tread? When the tem­per­a­ture con­sis­tently drops be­low freez­ing, it’s im­por­tant to have four high-qual­ity, match­ing win­ter tires that of­fer ex­treme win­ter trac­tion and wet per- for­mance, as well as con­trol and dura­bil­ity, such as the new Bf­goodrich Win­ter T/A KSI tire. This tire’s high-den­sity sil­ica com­pound adapts to vary­ing win­ter tem­per­a­tures for trac­tion in snow, ice and wet con­di­tions, while its max­i­mized bit­ing edges are cre­ated for con­fi­dent ac­cel­er­a­tion and brak­ing on snow and ice. In­vest­ing in tires like this one can help you main­tain the up­per hand in chal­leng­ing win­ter con­di­tions. To get equipped with the skills you need to take on the win­ter roads, visit bf­goodrichtires.ca and learn more about the new Bf­goodrich Win­ter T/A KSI tire.

WIN­TER TIRE TECH­NOL­OGY AND DE­SIGN CON­TRIB­UTE TO MAK­ING THE EV­ERY­DAY CANA­DIAN WIN­TER DRIVE NOT ONLY BEAR­ABLE BUT EN­JOY­ABLE.

CON­TRIB­UTED

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