Dori­tos ex­ecs dust them­selves off, dream up more wacky foods

On the heels of Dori­tos Lo­cos Tacos pre­pare for chip-topped wings and Moun­tain Dew sauces

Metro Canada (Ottawa) - - Business -

Dorito dust may be the new salt for more restau­rant chains.

Pep­siCo Inc., which owns Chee­tos, Fri­tos, Tos­ti­tos and other snacks, found suc­cess last year af­ter team­ing up with Taco Bell to cre­ate Dorito-flavoured taco shells. And it has since been dreaming up other restau­rant dishes fea­tur­ing its pop­u­lar snacks.

The com­pany an­nounced Thurs­day that it struck a deal to serve its drinks at Buf­falo Wild Wings. Pep­siCo also said it would work with the sports­cen­tric chain to cre­ate “unique menu of­fer­ings.”

Buf­falo Wild Wings CEO Sally Smith said she vis­ited Pep­siCo’s food in­no­va­tion lab in New York and was shown sev­eral dishes the chain might put on its menu. Ideas in­cluded Dori­tos as a crunchy top­ping for wings or ten­ders, or even just of­fer­ing potato chips as a side dish. Smith said she was shown salad dress­ings and sand­wich and chicken wing sauces that in­cor­po­rate Pep­siCo’s so­das, in­clud­ing Moun­tain Dew.

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