UBER BETS ON MO­TOR­CY­CLES IN BANGKOK PI­LOT

National Post (Latest Edition) - - FINANCIAL POST -

Ride- hail­ing ser­vice Uber is plac­ing a bet on mo­tor­cy­cles in Thai­land’s cap­i­tal. Uber an­nounced Wed­nes­day the launch of its UberMOTO ser­vice in Bangkok as a pi­lot pro­ject for cities in de­vel­op­ing coun­tries. The new ser­vice is not orig­i­nal. Mo­tor­cy­cle taxis are a long-stand­ing tra­di­tion in many south­east Asian cities, and be­came es­pe­cially pop­u­lar af­ter the eco­nomic boom of the 1980s brought an on­slaught of new cars jam­ming city streets. Uber’s Sin­ga­pore- based com­peti­tor GrabTaxi launched its GrabBike mo­tor­cy­cle ride-on-de­mand ser­vice in Bangkok last July, and even ear­lier in In­done­sia and Viet­nam. In 2012, Uber said in a state­ment that the UberMOTO ser­vice will ini­tially be avail­able in three ma­jor busi­ness and res­i­den­tial ar­eas of cen­tral Bangkok. It said it will have stan­dard Uber fea­tures such as “live GPS track­ing, 2-way feed­back and the abil­ity to share trip de­tails with fam­ily and friends.” Uber’s orig­i­nal au­to­mo­bile ser­vice ran into le­gal prob­lems in Thai­land in 2014 when au­thor­i­ties said it was op­er­at­ing il­le­gally un­til it met cer­tain reg­u­la­tory re­quire­ments.

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