Col­lege en­rol­ment up

North­ern Col­lege re­ports 11 per cent in­crease in first-year en­rol­ment over last year.

Northern News (Kirkland Lake) - - NOKIRKRLANTD NEWS - BRAD SHERRATT

KIRK­LAND LAKE — This year’s en­rol­ment at all of North­ern Col­lege’s cam­puses is up.

Col­lege Pres­i­dent Fred Gib­bons says in terms of first-year en­rol­ment there is an 11 per cent hike over last year and when you look at the num­ber for all years, there is a four per cent rise.

He added there is also a rise in the num­ber of in­ter­na­tional stu­dents study­ing at North­ern. Cur­rently there are 67 stu­dents from a num­ber of coun­tries adding classes, most at the Tim­mins cam­pus.

He said much of the rise has to do with a change in their re­cruit­ment strate­gies. “We’ve adopted a dif­fer­ent type of mar­ket­ing strat­egy.” With the num­ber of stu­dents from the north de­clin­ing there has been an em­pha­sis on the Greater Toronto Area and Gib­bons says it “is hav­ing the de­sired af­fect.”

He also pointed out they have a re­cruiter that lives in In­dia so that has also helped. The ma­jor­ity of North­ern’s in­ter­na­tional en­rol­ment come from that coun­try. One of North­ern’s strength’s has been its de­sire to be a part of the com­mu­nity where the cam­puses are lo­cated. In a re­cent in­ter­view, Kirk­land Lake Cam­pus Man­ager Al French stated, “I think that in­cor­po­rates a lot of things in re­gards to qual­ity of ed­u­ca­tion as well as in­te­gra­tion into the com­mu­ni­ties that they are study­ing in, so they feel a sense of com­mu­nity. We pro­mote a lot of the lo­cal events, a lot of the lo­cal ser­vices that each com­mu­nity has to of­fer. I think that pro­vides the stu­dent with a qual­ity ed­u­ca­tional ex­pe­ri­ence.

We’ve adopted a dif­fer­ent type of mar­ket­ing strat­egy.”

Col­lege Pres­i­dent Fred Gib­bons

“I cer­tainly feel strongly that we put the com­mu­nity in com­mu­nity col­lege. We are just wrap­ping up the au­di­to­rium re­newal project. I have al­ways said that is a com­mu­nity au­di­to­rium. Its 95 per cent used through the com­mu­nity, not the col­lege. With the new up­grades, and that was with a lot of com­mu­nity and fi­nan­cial sup­port from in­di­vid­ual donors that pur­chased seats dur­ing our pur­chase a seat cam­paign, we lever­aged those dol­lars with FedNor so we turned that into about a $750 thou­sand project.”

Gib­bons agrees with French say­ing, “we be­lieve we are deeply rooted in our com­mu­ni­ties.”

This year is also marks the school’s 50th an­niver­sary and Gib­bons says he is very proud of the ac­tiv­i­ties, pro­mo­tions and events that have been held at all the cam­puses.

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