Metro to de­liver OBJ pa­pers

Ottawa Business Journal - - TECHNOLOGY -

OBJ is go­ing for the green. Green out­door news­pa­per boxes, that is.

OBJ has en­tered into a multi-year dis­tri­bu­tion agree­ment with Metro Ot­tawa.

The agree­ment in­cludes 50 new out­door news­pa­per boxes lo­cated in the down­town core that in­clude both Metro Ot­tawa and OBJ.

In ad­di­tion to these out­door boxes, Metro will de­liver OBJ’s bi­weekly news­pa­per to 1,150 other busi­nesses and pub­lic ac­cess dis­tri­bu­tion points, such as ho­tel lob­bies, li­braries and large of­fice com­plexes.

“I think this is a big step for­ward,” says OBJ pub­lisher Michael Cur­ran. “When the sys­tem is fully op­er­a­tional, we’ll have 50 new out­door boxes down­town, we will have 2,400 ad­dressed copies to 700 tar­geted down­town busi­nesses and, to cap it off, 450 bulk dis­tri­bu­tion drops across the re­gion to busi­nesses and pub­lic racks. This will keep the news­pa­per’s 11,000 printed copies very vis­i­ble and ac­ces­si­ble to our read­ers.”

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