A Win­ning For­mula: Dis­rup­tive In­no­va­tion + Jobs to be Done

Rotman Management Magazine - - FRONT PAGE - By Stephen Wunker and David Far­ber

The the­o­ries of dis­rup­tive in­no­va­tion and Jobs to be Done are nat­u­ral com­ple­ments.

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