Knowl­ton Lit­er­ary Fes­ti­val

Sherbrooke Record - - BROMECOUNTY - By Philip Lan­thier

The Knowl­ton Lit­er­ary Fes­ti­val has in­vited two writ­ers to en­gage in an on-stage con­ver­sa­tion about an ab­sorb­ing and of­ten dra­matic nar­ra­tive of the evo­lu­tion of one of Canada’s most iconic com­pa­nies.

Nov­el­ist Anne Fortier (“The Lost Sis­ter­hood”) will talk to au­thor He­len An­to­niou on Sun­day morn­ing, Oct. 14 be­gin­ning at 11 a.m. in Le Re­lais restau­raunt in the Au­berge Knowl­ton about “Back to Beer...and Hockey, The Story of Eric Mol­son,” An­to­niou’s fas­ci­nat­ing ac­count of the evo­lu­tion of the Mol­son com­pany over the last 50 years. Founded in Mon­treal in 1786 by John Mol­son of Lin­colnshire, Eng­land, the com­pany, now merged with Coors, is one of the top five brew­ers in the world.

But the rise to world sta­tus has not al­ways been easy. How the fam­ily nearly lost con­trol of the en­ter­prise, ded­i­cated, as John Mol­son said, to the cre­ation of an “hon­est” beer through “steady, pa­tient in­dus­try” is the sub­ject of An­to­niou’s thor­oughly re­searched and beau­ti­fully told bi­o­graph­i­cal nar­ra­tive by a per­son who has had priv­i­leged ac­cess to the in­ner work­ings and of­ten com­plex cor­po­rate manouevres which have char­ac­ter­ized the com­pany in re­cent years.

He­len An­to­niou is Eric Mol­son’s daugh­ter-in-law, an ex­ec­u­tive coach for cor­po­rate lead­ers and fam­ily busi­ness own­ers. She has de­grees from Mcgill Univer­sity, the Univer­sit de Paris II and Har­vard Univer­sity. Anne Fortier has a doc­tor­ate in the his­tory of ideas from Aarhus Univer­sity in Den­mark.

“Back to Beer” has re­ceived high praise from read­ers. Roy Mac­gre­gor of the Globe and Mail has de­scribed the book as “both ten­der and rough,” a “quintessen­tially Cana­dian story.” As­tro­naut Chris Had­field found the book “ef­fort­lessly read­able, full of in­sights and never-told sto­ries.” Daniel La­marre, pres­i­dent and CEO of Cirque de Soleil, says the book is “more than a bi­og­ra­phy...it reads like a novel.”

Ad­mis­sion is $15 and in­cludes free cof­fee and muffins, but you buy the beer.

COUR­TESY

He­len An­to­niou is Eric Mol­son’s daugh­ter-in-law, an ex­ec­u­tive coach for cor­po­rate lead­ers and fam­ily busi­ness own­ers.

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