A well-schooled Di­rec­tor

Stanstead Journal - - FRONT PAGE - Vic­to­ria Vanier, Coat­i­cook

The di­rec­tor of the Cen­tre lo­cal de devel­oppe­ment (CLD) of the Coat­i­cook MRC for the past six years, Mar­jorie Ty­roler, was re­cently rec­og­nized as the 2010 Eco­nomic De­vel­oper of the Year for the Estrie re­gion. “It’s a re­ally nice prize,” said

Mrs. Ty­roler who re­ceived a stand­ing ova­tion when she ac­cepted her award in Jan­uary. “But credit should also go to the com­mu­nity and the dy­namic peo­ple I work with,” she was quick to add.

Mrs. Ty­roler, who moved to the ru­ral set­ting of the Coat­i­cook Val­ley thir­teen years ago, com­mented that “I seem to have come full cir­cle.” Af­ter grow­ing up in a small town in New Jer­sey, as a young adult she was ready for a change. “I went to McGill to study and I just stayed,” ex­plained the di­rec­tor who holds de­grees in Co­op­er­a­tive De­vel­op­ment and English Sec­ond Lan­guage, a Mas­ters de­gree in French Lit­er­a­ture and, most re­cently, an MBA from the Université de Sher­brooke.

From Mon­treal, the New Jer­sey na­tive went to Sher­brooke, again to study, and af­ter a few more years spent there, she fi­nally headed back to a small town, this time to the lit­tle ham­let of Comp­ton to raise a fam­ily. Some­where along the way she man­aged to learn how to speak French flu­ently, al­though with a New Jer­sey ac­cent!

“We en­joy it where we are now; we’re staying.”

Asked about her work at the Cen­tre lo­cal de devel­oppe­ment, Mrs. Ty­roler com­mented: “Eco­nomic de­vel­op­ment has a so­cial side to it. At the CLD we as­sist busi­nesses with cap­i­tal ven­ture funds and other ser­vices, but we also work on com­mu­nity projects. Com­mu­nity de­velop- ment is be­com­ing more and more im­por­tant, You can’t sep­a­rate qual­ity of life from busi­ness de­vel­op­ment. When you work at a CLD there’s an added as­pect of cre­at­ing a fu­ture. We have CLD’s so that peo­ple can live, work, play and be pros­per­ous.”

The Coat­i­cook MRC’s Cen­tre lo­cal de devel­oppe­ment has re­cently ini­ti­ated many projects unique to the East­ern Town­ships re­gion. “We’ve been work­ing a lot with the Neils/Tillotson Com­mu­nity Fund to set up sev­eral projects,” said the di­rec­tor. Mem­bers of the CLD have be­gun work­ing with their coun­ter­parts on the other side of the bor­der, in New Hamp­shire. One mu­tual pro­ject was the cre­ation of a coupon book­let for tourist des­ti­na­tions on both sides of the bor­der. “In New Hamp­shire, they have lots of lodg­ing, while in Coat­i­cook, we have lots of ac­tiv­i­ties for tourists to do, but not enough lodg­ing. So it’s a good part­ner­ship.”

Other new projects, all of par­tic­u­lar in­ter­est to en­trepreneurs, fo­cus on the agri-food in­dus­try. “The City of Coat­i­cook gave us some land at the Ferme du Plateau for us to rent out in small parcels,” ex­plained Mrs. Ty­roler. Agri­cul­tural en­trepreneurs can rent this land to grow or­ganic, spe­cialty crops. An­other pro­ject in the works is the build­ing of a ‘busi­ness in­cu­ba­tor’ for food trans­for­ma­tion, where peo­ple can rent out small spaces to transform lo­cal pro­duce into spe­cialty food items.

Af­ter re­cently re­ceiv­ing a siz­able grant from the Neils/ Tillotson Foun­da­tion, Mrs. Ty­roler ad­mit­ted: “This is a big year for us. We’ve hired a busi­ness coun­sel­lor and a ter­ri­to­rial de­vel­op­ment agent, we’re work­ing to get rec­og­nized as a ‘Vil­lage d’Ac­cueil’ and we’re hav­ing a Job Fair on April 8th. With our ex­tra staffing we have an ex­cep­tional op­por­tu­nity to get things done.”

One rea­son Mrs. Ty­roler is such an ef­fec­tive di­rec­tor is that she likes her job. “My job is very var­ied and I get to meet a lot of in­ter­est­ing peo­ple; it’s never the same. I’m priv­i­leged that the peo­ple are ap­pre­cia­tive and they’ve wel­comed me, mak­ing it nice to work here.”

If you’d like to learn more about the ser­vices of­fered by the Coat­i­cook MRC’s Cen­tre lo­cal de devel­oppe­ment, visit their easy-to-nav­i­gate web­site or call 819 849-7014.

photo Vic­to­ria Vanier

CLD Di­rec­tor Mar­jorie Ty­roler, who is also the in­dus­trial com­mis­sioner of the Coat­i­cook MRC, at her of­fice in Coat­i­cook.

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