Say­ing good­bye to Ju­nior

Well-known Small Point busi­ness­man dies sud­denly of heart at­tack


A Small Point man known for his ded­i­ca­tion to his busi­ness and his friendly, car­ing ways was laid to rest Dec. 4 af­ter he passed away sud­denly of a heart at­tack.

Wm. Ju­nior Loveys was the the owner of J & L Con­ve­nience in Small Point, a pop­u­lar desti­na­tion for lo­cal res­i­dents and those trav­el­ling the north shore of Con­cep­tion Bay.

He died in his store on Nov. 30. He was 61 years-of-age.

Sev­eral hun­dred peo­ple crowded into the Ocean View United Church in Broad Cove for the funeral. The large crowd was in­dica­tive of Loveys’ pop­u­lar ap­peal, say those clos­est to him.

“He was an ex­cep­tional man,” Jean Loveys, his wife of 39 years, told The Com­pass.

A worka­holic

Loveys was to mark 25 years in busi­ness later this month, an ac­com­plish­ment that many credit to his un­tir­ing com­mit­ment to the store and his strong busi­ness sense.

De­scribed as a worka­holic, Loveys could be found at the store from early in the morn­ing un­til late in the evening. He al­ways put his cus­tomers first, said Jean.

It’s been said that he gave away more candy than he sold, and would al­ways do his best to help a cus­tomer.

“He was very thought­ful,” Jean ex­plained. “It was all about the peo­ple.”

It wasn’t un­com­mon for Loveys, whose fam­ily home is across the street from the busi­ness, to open the store late in the night for some­one need­ing gaso­line or ex­tra re­fresh­ments for a party.

“Ju­nior spoiled ev­ery­body on the north shore,” said long­time friend Brenda Flight. “Ev­ery­body just ex­pected him to be open, and he was. He was a kind-hearted gen­tle­man.”

It was an ap­proach that worked, and J & L Con­ve­nience was very suc­cess­ful, de­spite the chal­lenges that of­ten come with run­ning a small re­tail


Big Cee­bees’ fan

Loveys gen­er­ously sup­ported lo­cal groups and or­ga­ni­za­tions, en­joyed chat­ting and jok­ing around, and was a de­voted fan of the Toronto Maple Leafs and the Con­cep­tion Bay North Cee­bee Stars. He con­stantly lis­tened to mu­sic, es­pe­cially Johnny Cash.

He also beamed with pride each time he got be­hind the wheel of his Ford Mus­tang GT con­vert­ible sports car. Af­ter many years of dream­ing about own­ing a sil­ver Mus­tang, Loveys fi­nally took the plunge in the sum­mer of 2010.

But his pride and joy was his grand­daugh­ter, three- year- old De­laney Dinn. Loveys be­gan en­joy­ing more fam­ily time af­ter she was born, said Ju­nior’s daugh­ter and De­laney’s mom, Lorie Dinn.

“He was the best dad ever,” said Lorie, who is a nurse prac­ti­tioner and lives in Par­adise. She cred­its her suc­cess in life to her fa­ther’s en­cour­age­ment and in­spi­ra­tion.

“If I was go­ing in the wrong di­rec­tion, he very kindly pushed me in the right one,” Lorie stated.

Busi­ness will con­tinue

Loveys suf­fered a heart at­tack at age 35, and had an ar­ti­fi­cial pace­maker im­planted in his chest to reg­u­late his heart­beat. Doc­tors told him at the time that he should give up work, but Loveys would not hear tell of it.

“He said, ‘If I can work, I’m go­ing to work. I’m not go­ing to sit around the house. I’ll be dead in six months,’” Jean re­called.

She added that Ju­nior would of­ten joke that he would die in the store, and that’s ex­actly what hap­pened.

There was a sign on the busi­ness last week, ad­vis­ing cus­tomers that J & L would be closed un­til fur­ther no­tice. Af­ter some re­flec­tion, Jean plans to carry on the busi­ness in her hus­band’s hon­our.

“I have to con­tinue for him,” said Jean.

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