Pri­or­i­tiz­ing so­cial con­scious­ness

The Hamilton Spectator - - TRAVEL -

At Radis­son RED, you won’t find any paper — ex­cept toi­let paper — in the rooms.

“We have pa­per­less rooms and we’re very proud of that,” says An­der­son, adding that mil­len­ni­als are very eco­con­scious as a gen­er­a­tion, and the ho­tel em­braces that.

When Green­berg came up with the Ho­tel EMC2 theme, he wanted to in­spire di­a­logue about art and sci­ence. He also wanted to make a dif­fer­ence. The ho­tel pro­vides fi­nan­cial sup­port from di­rect book­ings to Project Syncere (an acro­nym for sup­port­ing youth’s needs with core en­gi­neer­ing re­search ex­per­i­ments), which helps pave a path for stu­dents in un­der­served com­mu­ni­ties to pur­sue sci­ence, tech­nol­ogy, en­gi­neer­ing and math ca­reers.

“Mil­len­ni­als want to feel like there’s some­thing of value, that some­body cares about some­thing and that their money is go­ing to serve the greater good,” Green­berg says.

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