Tire maker sell­ing skis

The Province - - SPORTS -

Pirelli made its name sup­ply­ing For­mula One driv­ers with road-grip­ping tires. Skiers have lit­tle in­ter­est in equip­ment that grips the snow. But the Ital­ian tire maker has nonethe­less teamed up with Blos­som Skis, a tiny, in­de­pen­dent man­u­fac­turer of alpine sports equip­ment.

The rea­son, the com­pa­nies say, is be­cause of a spe­cial­ized rub­ber de­vel­oped by Pirelli for skis that can dampen chat­ter­ing and vi­bra­tion by up to 60 per cent as you carve across hard snow. The skis re­tail for $1,525.

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