Nearly 40% of anglophones use Netflix, Canadian poll finds
Nearly 40 per cent of anglophone Canadians were using Netflix this past fall, according to a new report.
The Media Technology Monitor surveyed 4,002 English-speaking consumers by phone between Oct. 8 and Dec. 12 and found that 39 per cent said they were Netflix subscribers, up from 26 per cent when a similar poll was conducted in the fall of 2013.
A majority of the respondents polled this fall said they had been using Netflix for at least a year. About 38 per cent said they had been streaming content on Netflix for at least two years and 31 per cent said they had been subscribing for a year or two.
Results of the survey, conducted by Forum Research Inc., are considered accurate within1.5 percentage points 19 times out of 20.