Daf­fodil sales to sup­port Cana­dian Can­cer So­ci­ety



All Nova Sco­tia At­lantic Su­pers­tore lo­ca­tions are part­ner­ing with the Cana­dian Can­cer So­ci­ety to sell fresh-cut and pot­ted daf­fodils un­til May 4.

“When you buy Cana­dian Can­cer So­ci­ety daf­fodils you will be sav­ing lives and help­ing peo­ple who are liv­ing with can­cer now and in the fu­ture,” said Jaime Legere in a press re­lease, the di­rec­tor of de­vel­op­ment for the Cana­dian Can­cer So­ci­ety in Nova Sco­tia.

“2017 marks 60 years since the first daf­fodils were sold to sup­port the Cana­dian Can­cer So­ci­ety. Funds raised have helped in­crease the can­cer sur­vival rate from 25 per cent in the 1940s to over 60 per cent to­day,” she said.

From each flower sold $2 will be do­nated to the Cana­dian Can­cer So­ci­ety. The so­ci­ety uses the do­na­tions to­ward life­sav­ing re­search and other im­por­tant work.

Last year, Daf­fodil Month and other Cana­dian Can­cer So­ci­ety fundrais­ers raised $44 mil­lion for re­search that fights all can­cers. $68 mil­lion was raised for pro­grams and ser­vices for pa­tients and their fam­i­lies. This helped al­most 163,000 Cana­di­ans, in­clud­ing 1,929 from Nova Sco­tia.

The Loblaw and daf­fodil part­ner­ship be­gan in On­tario in 2014, and then spread to Eastern Canada last year.

“Loblaw is pleased to part­ner with Cana­dian Can­cer So­ci­ety to sup­port Daf­fodil Month fundrais­ing ef­forts in Nova Sco­tia,” says Leila Fenc, se­nior di­rec­tor of com­mu­nity in­vest­ment, Loblaw Com­pa­nies Lim­ited. “When you buy daf­fodils, they brighten up your home and bring hope to peo­ple liv­ing with can­cer.”

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