Study highlights auto dealers’ contribution to economy
ANEW study prepared for the Manitoba Motor Dealers Association (MMDA) by Kelwin Management Consulting highlights the huge impact Manitoba auto dealers have on the economy.
Speaking at a press conference on Nov. 5 at Murray Chevrolet, MMDA president Brian Lowes unveiled the 30-page booklet containing the results of the study. He noted that “our (MMDA) members contribute to Manitoba’s economy in a big way every year through gross domestic product (GDP) generation, tax revenue and job creation.”
According to the study MMDA members generated a combined $750 million of GDP — directly and indirectly — in 2013-14. “That figure includes direct expenditure of goods and services, employment of employees and generation of tax revenues for local, provincial and federal governments.”
But it’s not only in taxes that the MMDA members contribute to the people of Manitoba. Lowes pointed out the study also highlights how much the dealers contribute to the social life of their communities through their support of a wide range of arts and cultural activities, amateur sport, charities, educational institutions, health and welfare, and other areas of society. The study provides several examples of dealership communal giving, focusing on dealers such as the Dilawri and Birchwood Auto Groups in Winnipeg, Kelleher Ford Sales in Brandon, Ledingham Chevrolet Buick GMC in Steinbach, Metcalfe’s Garage — the Ford store in Treherne (Metcalfe’s Garage is also Manitoba’s oldest dealership), Maxim Truck and Trailer and Freightliner Manitoba.
The most recent example of giving back to the community was one reason the MMDA press conference was held at Murray Chevrolet. The press conference coincided with the presentation by Murray Chevrolet and Murray Hyundai of a $2,500 cheque and a new Chevy Equinox to the Winnipeg Youth Soccer Association.
“We have Murray-affiliated dealerships in Winnipeg, Brandon, Portage, Souris, Neepawa, Dauphin and The Pas and all of our stores make a point and CEO Trevor Boquist.
In recognition of the significant contributions veterans have made to our country and local community, Driving Change Automotive Group Manitoba stores River City Ford (in Winnipeg) and Carman Ford provided free regular oil changes and special discounted synthetic and diesel oil changes to Canadian Armed Forces personnel and veterans on Nov. 9 and 10.
“It was a great opportunity for us to give back to those who have defended our freedom,” Boquist said. “It really is about doing the right thing in our own small way to say thank you.”
Both River City Ford and Carman Ford were prepared to accommodate any make or model of vehicle, and no appointment was necessary to take advantage of the offer. The dealerships extended their hours on the two days. The Quick Lane service bays were open from 7 a.m. to 7 p.m. Customers were encouraged to take advantage of the customer lounge during the short wait for their vehicle to be serviced. Valid military identification was required.