Bri­tish Columbia a draw for tourists from France

Winnipeg Free Press - Section G - - DESTINATIONS -

VIC­TO­RIA — The Bri­tish Columbia govern­ment says the num­ber of in­ter­na­tional vis­i­tors to the prov­ince is in­creas­ing, and France is in the top spot on a list of seven coun­tries and re­gions. It says tourism to B.C. from France jumped by 33 per cent in 2014 com­pared with the pre­vi­ous year. The govern­ment says there was a 15.5 per cent hike in tourists from Ja­pan, which placed se­cond, while Europe was at the bot­tom of the list, with 3.8 per cent more vis­i­tors. Al­most 360,000 more in­ter­na­tional vis­i­tors vis­ited the prov­ince in 2015, with the to­tal num­ber ap­proach­ing five mil­lion peo­ple. The min­istry is cred­it­ing its mar­ket­ing strat­egy, along with the prov­ince’s abo­rig­i­nal tourism sec­tor and more di­rect flights to B.C. for the jump in vis­i­tors from out­side Canada. It says B.C.’s tourism sec­tor is grow­ing de­spite fierce global com­pe­ti­tion for tourists. The in­dus­try gen­er­ated $14.6 bil­lion in rev­enue in 2014.

DON WEIX / SIL­VER STAR MOUN­TAIN RE­SORT

Sil­ver Star Moun­tain Re­sort, near Kelowna, B.C., is one of the many pop­u­lar tourist at­trac­tions in the prov­ince.

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