Speaking same language
Richardson International eases transition through communication
WITH its agreement to purchase Viterra assets — including grain handling, crop input and processing facilities — Winnipeg-based Richardson International has taken its rightful place on the international stage and will soon assume the title of Canada’s largest agribusiness. Richardson is a worldwide handler and merchandiser of Canadian-grown grains and oilseeds, and its wealth of expertise in agriculture, oilseed processing and food packaging has made it a global business leader and one of Canada’s 50 Best Managed Companies.
“We’ve stepped back and taken a good look at our business to make sure we are competitive in a global context,” president and CEO Curt Vossen says. “To do that, we have had to understand the environment we’re operating in and what the parameters are, then holistically look at our assets and how to position them effectively against some of the largest multinationals in the world. We must hold ourselves to the same benchmarks as they do.”
Among Richardson International’s main assets is its growing workforce, and the privatelyowned company plans to integrate 600 new employees into its 1,800-person team with the closing of the Viterra acquisition.
“We wouldn’t have the success we have today if it weren’t for the commitment of our people,” Vossen says. “They are empowered to make a myriad of decisions that the executive team or the senior management team are not able to make on a daily basis. I need them to make those decisions in the context of our values, how we operate and the common