Wine con­sump­tion de­clined last year

China Daily (Canada) - - NEWSCAPSULE -

Wine con­sump­tion in China — the fifth-largest buyer of red, white, rose and sparkling wine — fell for the first time in 2013 af­ter al­most a decade of ro­bust an­nual growth at around 25 per­cent.

The de­cline was 2 per­cent from the pre­vi­ous year, the lat­est study on the global wine and spir­its mar­ket re­vealed.

The sales de­crease has mainly hit do­mes­ti­cally pro­duced wine, ac­cord­ing to the study, while im­ported wine has en­joyed un­in­ter­rupted dou­ble-digit growth be­tween 2007 and 2013.

The Chi­nese govern­ment’s fight against cor­rup­tion since the end of 2012, which strictly pro­hibits fine din­ing and pre­sent­ing gifts paid for with pub­lic money, may have had an ef­fect on wine sales, Xavier de Eiza­guirre, chair­man of Vin­expo, the world’s leading wine and spir­its ex­hi­bi­tion, told China Daily. (Photo 2)

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