Lenovo to build 2,000 smart-TV stores
Lenovo Group Ltd, the world’s largest personal computer maker, is planning to build around 2,000 brick-and-mortar smart-television stores in China by the end of the year to boost sales of its newly released TV products.
The smart TVs will rely on e-commerce websites to gain market share in tier-one to tier-three cities, according to the company.
“We have a different approach in lower-tiered cities because online shopping in these areas is not as developed as it is in large metropolises,” said David Ren, head of the smart TV unit at Lenovo China.
The stores will cover 90 percent of around 2,000 counties in China by the end of this year, Ren added.