Alibaba launches ‘wedding partner’ site
Alibaba Group Holding Ltd has started its first business-tocustomer site. Called Hunban, which roughly translates to “wedding partner”, it connects customers with wedding photographers online.
It marks the e-commerce giant’s latest push into the services sector. It has already invested in Kuaidi, a taxi-hailing app, and Meituan, a group-buying site.
Chen Guiyi, who is in charge of Alibaba’s local life service business unit, said that the wedding celebration market is estimated to reach 800 billion yuan ($130 billion) in China this year.
About 2,000 photography studios have set up virtual shops on Hunban, which offers photos to be taken in Chinese cities and in such countries as Thailand.
Lin Wenbin, an analyst with Analysys International, said Hunban can attract the attention of Alibaba’s young users and may eventually lead them to purchase other things on Alibaba’s online platforms. (Photo 4)
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