In­sur­ance of­fered for in­fant milk pow­der

China Daily (Canada) - - NEWSCAPSULE -

A Chi­nese re­tailer is of­fer­ing in­sur­ance to cus­tomers who buy in­fant milk pow­der, high­light­ing the lengths to which com­pa­nies are go­ing to ad­dress con­cern about food safety in China.

Sun­ing Com­merce Group Ltd, which owns the Red­baby chain of stores, told Reuters it had launched the pol­icy this week, backed by China’s sec­ond-largest isnsurer, Ping An In­sur­ance Group, which said Sun­ing’s pol­icy is the first of its kind in China.

Sun­ing said it was giv­ing the in­sur­ance away for free for the first 40,000 cans of baby for­mula sold. Af­ter that, cus­tomers can buy the in­sur­ance on­line. The pol­icy stip­u­lates that if a brand of milk pow­der is re­called, cus­tomers who bought cans from any Red­baby store or its web­site would be paid up to 2,000 yuan ($325) per can, with pay­ments capped at 100,000 yuan. (Photo 1)

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