Air qual­ity af­fects travel de­ci­sions: Re­port

China Daily (Canada) - - NEWSCAPSULE -

China’s air qual­ity has be­come a piv­otal fac­tor in peo­ple’s travel de­ci­sions, ac­cord­ing to re­searchers who said they have mea­sured the ef­fects of air qual­ity on in­bound tourists.

The re­searchers looked at the pro­por­tion of days each year with air qual­ity that meets the of­fi­cial stan­dard. For each 1 per­cent drop in good air days, the num­ber of in­bound tourists fell by about 443,550, ac­cord­ing to the 2014 China Tourism De­vel­op­ment re­port re­leased by the Wuhan chap­ter of the China Tourism Academy.

More than 70 per­cent of re­spon­dents said they would sched­ule their travel based on air qual­ity. (Photo 3)

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