Water: Increase of 20% annually
Canadian bottled water companies must also adhere to provincial regulations when taking water at the source. Some provincial governments are reviewing their water and environment regulations to improve water management.
In Canada, each province has the authority to regulate its own water standards, which are based on national guidelines for Canadian drinking water quality.
In addition, companies which are members of the Canadian Bottled Water Association (CBWA) must adhere to standards set by the industry including an annual unannounced plant inspection which involves audits of product quality and plant operations.
China has seen a fast growing bottled- water market in the past decade, with 20 percent increase in average year-by-year.
For Chinese people, buying bottled water from supermarket instead of drinking much cheaper tap water was once a luxury and unreasonable western life style.
However since the pockets of Chinese people are becoming deeper, the bottled water industry has boomed in the last two decades.
In 1930s, Germany built the first bottled water factory in east China’s Qingdao province. It was the only bottled water producer till 1987 when China released standards for bottled mineral water and encouraged domestic production.
The compet i t i o n , between different producers of “purified water” and “mineral water”, got fierce in 1990s. Three to four major players and hundreds of small newcomers seized the domestic bottled water market.
Foreign brands such as Dannon and Nestle entered China at the beginning of the new century in buying Chinese brands or set up factories directly.
Premium brands including Evian from France, which entered the Chinese market in 1986, were a huge success.
A report published in 2011 by Sino monitor International, a Beijing market research company, estimated that the premium bottled water market would expand at an annual rate of 80 percent over the next five years, reaching annual sales of 10 billion yuan ($1.56 billion) by 2015.