Tech: Goal is prac­ti­cal prod­ucts

China Daily (Canada) - - FRONT PAGE -

Yang noted that with a team like theirs, “lan­guage is of­ten a hur­dle”. He re­called that as a stu­dent and new en­tre­pre­neur, he had faced chal­lenges mar­ket­ing prod­ucts us­ing a sec­ond lan­guage. “Still, we spend a lot of time im­prov­ing [our lan­guage abil­i­ties] and de­vel­op­ing other strengths into a com­plete pack­age.

“You want to look for the ‘best fit’ for your team rather than ab­so­lute strong­est,” he added. “We spend a lot of time get­ting to know our team mem­bers’ per­son­al­i­ties, ideals and pas­sions, so even where there’s cul­tural dif­fer­ence, we’re united in our vi­sion.”

The vi­sion, ac­cord­ing to the founders, has two com­po­nents. The first is to erase “the bound­ary that still ex­ists be­tween hu­mans and the tech­nol­ogy we en­counter in ev­ery­day life, which we still need to in­ter­face us­ing cer­tain de­vices,” Yang said.

This is the premise be­hind prod­ucts like Ho­lus, whose in­ter­faces in­cludes 360-de­gree pro­jec­tions and mo­tion track­ing. This could lead to in­ter­ac­tive gam­ing, 3D tele­con­fer­enc­ing or pre­sen­ta­tions that al­low pre­sen­ters to change slides and fig­ures with a wave of the hand.

The sec­ond part of the com­pany’s vi­sion is to cre­ate prod­ucts with prac­ti­cal value to hu­man so­ci­ety. “Hu­mans should not have to be con­trolled by tech­nol­ogy, but should en­joy the ben­e­fits it can pro­vide,” Yang said.

Yang said that the “Magic Room,” an in­ter­ac­tive holo­graphic play­room that H+ de­signed and built for young pa­tients at Ron­ald McDon­ald House BC, is a mean­ing­ful pro­ject for this rea­son. “We were not ask­ing how [this pro­ject] could ben­e­fit the com­pany, but sim­ply how to pro­vide en­joy­ment to the chil­dren and for so­ci­ety.

“Speak­ing as a rel­a­tive new­comer to Canada my­self, I think that wher­ever you go in the world, what you want un­der­stand is the lo­cal com­mu­nity’s val­ues and how you can make a pos­i­tive con­tri­bu­tion to­ward it,” he­said. “There are lots of ways to make money, but an en­tre­pre­neur should re­mem­ber they are a mem­ber of so­ci­ety and should think of how they can add value to so­ci­ety.”

Like many stu­dents and en­trepreneurs from China, Yang said he hoped that what he learns could be help­ful to China. And, ac­cord­ing to Li, H+ is “def­i­nitely keep­ing a close watch on tech­nol­ogy in­cu­ba­tors and en­tre­pre­neur­ial hubs in China, in or­der to look for op­por­tu­ni­ties to de­velop there.”

In Septem­ber, 2012, the co­founders were in­vited by the gov­ern­ment of Jiangxi province to give pre­sen­ta­tions at the Com­mu­ni­ca­tions Univer­sity of China (CUC), Shang­hai In­sti­tute of De­sign and Nan­chang High Tech De­vel­op­ment Zone. A Chi­nese del­e­ga­tion from Jiangxi paid a re­cip­ro­cal visit to H+ in Van­cou­ver two months later.

H+ also col­lab­o­rated with CUC School of An­i­ma­tion and the Cana­dian Parks and Wilder­ness So­ci­ety (CPAWS) in May 2013, on a 4-D box pro­ject called “Holo Planet”, cre­ated to help CPAWS’s an­i­mal con­ser­va­tion cam­paign.

The com­pany’s con­nec­tions with Chi­nese com­pa­nies are still in the early stages, but Yang said that “the Chi­nese mar­ket has a lot of la­tent po­ten­tial, and the com­pany will con­tinue to deepen its re­la­tion­ship with Chi­nese en­ter­prises, in­vestors and re­lated in­dus­tries”.

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