Di­a­per brands flood boom­ing mar­ket

China Daily (Canada) - - NEWS CAPSULE -

Thou­sands of di­a­per brands are jock­ey­ing for po­si­tion in China’s boom­ing mar­ket as the re­lax­ation of the one-child pol­icy un­leashes un­prece­dented growth po­ten­tial.

Among the 1,200 brands avail­able, about 200 are new and have en­tered the mar­ket since2013 when the coun­try loos­ened its fam­ily plan­ning pol­icy, al­low­ing more cou­ples to have asecond child, ac­cord­ing to Qin­bei.com, an in­ter­ac­tive plat­form for mom and baby prod­ucts.

Di­a­per sales in China grew 16 per­cent last year from 25 bil­lion yuan ($3.93 bil­lion) to 29 bil­lion yuan, with the top 10 brands soak­ing up 80 per­cent of the to­tal, China Busi­ness News­re­ported.

Newspapers in English

Newspapers from China

© PressReader. All rights reserved.