Cross-border boost sought

Gov­ern­ment of­fi­cials eye more pi­lot zones to in­crease back­ing for ex­port de­vel­op­ment

China Daily (Canada) - - TOP NEWS - By SHI JING in Shang­hai shi­jing@chi­nadaily.com.cn

The cen­tral gov­ern­ment is look­ing to cross-border e-commerce to pro­vide more sup­port forChi­nese ex­porters.

At an ex­ec­u­tive meet­ing of the State Coun­cil on Wed­nes­day, gov­ern­ment of­fi­cials said more cross-border e-commerce com­pre­hen­sive pi­lot zones shouldbe­se­tupinChi­nato pro­vide more sup­port for ex­port de­vel­op­ment.

Such zones should be set up in cities in East, Cen­tral and West China that have bet­ter in­fra­struc­ture, large-scale im­port and ex­port busi­nesses and a more de­vel­oped e-commerce said.

The suc­cess of the China (Hangzhou) Cross-Border E-Commerce Com­pre­hen­sive PilotZoneshould be copiedand pro­moted, the of­fi­cials said.

This in­cludes a one-stop fi­nan­cial ser­vice sys­tem, ex­change­able in­for­ma­tion, mu­tu­ally rec­og­niz­able ad­min­is­tra­tion and in­ter­de­pen­dent law en­force­ment be­tween dif­fer­ent gov­ern­ment de­part­ments.

Only in such ways can a com­plete in­dus­try chainan­de­cosys­tem be built for cross-border ecom­merce, of­fi­cials said. With this new ap­proach, com­pany costs can be low­ered, prof­its in­creased and the coun­try’s

in­dus­try,

the

of­fi­cials ex­ports given more vi­tal­ity and up­grades in the long run.

The of­fi­cials said more cross­bor­der e-commerce pi­lot zones will at­tract ex­port-ori­ented firms, ad­vance the growth of new busi­ness mod­els and lead to ef­fi­cient ad­min­is­tra­tion.

This will pro­vide more job op­por­tu­ni­ties and help the Chi­nese ex­port in­dus­try re­ori­ent it­self and win more ad­van­tages.

The vi­brancy in­jected by cross-border e-commerce into China’s ex­port busi­ness is re­flected in global in­dus­try gi­ant Ama­zon’s 2015 fig­ures.

The num­ber of ex­porters reach­ing over­seas mar­kets via Ama­zon in­creased by 13 times last year, while Chi­nese ex­porters’ turnover on Ama­zon more than dou­bled dur­ing the first three quar­ters of 2015.

While coastal cities in South­east China are still home to the most Chi­nese ex­porters, Ama­zon has seen in­land Chi­nese ex­porters be­com­ing more ac­tive on its plat­form.

Prod­uct cat­e­gories have been ex­panded, with the num­ber of ex­ports in­creas­ing by 87 times com­pared with 2012. Prod­uct qual­ity has largely in­creased, with tech­nol­ogy prod­ucts in­clud­ing tablets, smart­phones, ro­bots and drones be­com­ing pop­u­lar Chi­nese ex­ports last year.

Chi­nese con­sumers have al­ready fully em­braced cross­bor­der e-commerce.

Ac­cord­ing to the lat­est study by in­ter­na­tional mar­ket con­sul­tancy Nielsen, about one-third of the coun­try’s cross-border on­line shop­pers made up to five pur­chases last year.

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