‘We must make our pres­ence felt on the global stage’

China Daily (Canada) - - HONG KONG - By SO­PHIE HE in Hong Kong so­phiehe@chi­nadai­lyhk.com

Young­sters should be able to learn fast be­cause em­ploy­ers want them to be quick learn­ers as the world and e-com­merce are ever chang­ing.” board chair­man of the Hong Kong Fed­er­a­tion of E-Com­merce

Joseph Yuen, board chair­man of the Hong Kong Fed­er­a­tion of E-Com­merce (HKFEC), be­lieves Hong Kong has a role to play in the global e-com­merce in­dus­try.

“My goal is for the HKFEC to help Hong Kong re­tail­ers gain their place in the world e-com­merce mar­ket. We don’t nec­es­sar­ily have to be one of the largest mar­kets, but it should be an im­por­tant mar­ket.”

Yuen hopes that, in fu­ture, Ja­panese and Korean e-com­merce re­tail­ers will come to Hong Kong to find a proper sales chan­nel, while T-mall and JD can also set up their re­gional head­quar­ters here to se­cure bet­ter ac­cess to in­ter­na­tional buy­ers.

The HKFEC launched a “Hong Kong Trust Mark” last month to raise aware­ness of IP (in­tel­lec­tual prop­erty) rights and gen­uine goods from on­line mer­chants and Yuen hopes the SAR could even­tu­ally be­come the au­then­ti­ca­tion cen­ter for global on­line re­tail­ers.

Yuen stud­ied in Europe dur­ing his child­hood be­fore pro­ceed­ing to RMIT Univer­sity in Aus­tralia — a lead­ing in­ter­na­tional in­sti­tu­tion of tech­nol­ogy, de­sign and en­ter­prise — where he ma­jored in elec­tron­ics and com­mu­ni­ca­tion en­gi­neer­ing.

Be­fore grad­u­at­ing, he had al­ready started work­ing for Nor­tel Net­works.

“My job was to help Nor­tel sell their tech­nolo­gies and prod­ucts to Asian mar­kets, so I need to un­der­stand the tech­nol­ogy first and match it with the de­mands of Asian mar­kets,” he says, adding that he was like a mid­dle­man be­tween Western tech­nol­ogy and the Eastern mar­ket.

Yuen be­lieves his job at Nor­tel gave him a dis­tinct sense for busi­ness op­por­tu­ni­ties, which is also why, later in his ca­reer, he chose to join China Post at a time when ev­ery­one thought that tele­com would be the fu­ture and post would be the past.

In Au­gust 2008, China Post al­lowed him to start China Post Trade De­vel­op­ment Co where he re­mains manag­ing di­rec­tor to this day.

As an em­ployer, Yuen be­lieves that Hong Kong young­sters should pre­pare them­selves to be quick learn­ers. “Young­sters should be able to learn fast be­cause em­ploy­ers want them to be quick learn­ers as the world and e-com­merce are ever chang­ing.”

He sug­gests that young peo­ple take the ini­tia­tive at work, and don’t just do what­ever they’re asked to. They must be am­bi­tious, don’t sit on their lau­rels and keep prod­ding them­selves into fac­ing the chal­lenges ahead.

Hong Kong young­sters, he says, may think they’re pur­su­ing an easy life, but they shouldn’t.

“Young­sters should dream big, they should work hard and be very am­bi­tious. They should go look for busi­ness op­por­tu­ni­ties, feel and pre­dict the fu­ture trend in the world and start their own busi­ness.”

ROY LIU / CHINA DAILY

Joseph Yuen, Joseph Yuen hopes the Hong Kong Fed­er­a­tion of E-Com­merce could help lo­cal re­tail­ers gain their place in the in­ter­na­tional e-com­merce mar­ket.

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