LEGO sets up first factory in Asia
LEGO’s first factory in Asia and the fifth in the world will started operations in Jiaxing, East China’s Zhejiang Province, to produce up to 80 percent of all LEGO products sold in Asia, which is growing into one of its largest markets.
The factory is located in the city of Jiaxing, in the middle of the Yangtze River Delta and is approximately 100 kilometers away from Shanghai, where the LEGO Group will have its central distribution center for Asia.
The factory, which started trial operations in late 2015, currently has three major departments including a molding facility and packing, covering approximately a total construction area of 165,000 square meters. It is expected to be fully operational by the end of 2017. There are 1,200 employees working in the factory.